OpenAI is coming for SMB advertisers

Want to know where OpenAI s ads business is headed? Check its job listings. Smaller advertisers are next. The platform is currently building out a dedicated SMB ads unit, according to six live job postings reviewed by Digiday. The roles span growth, data science, demand strategy and sales operations. At the top of that stack is a Lead Data Scientist for SMB Ads Growth role in San Francisco, paying