Digiday·2026-09-01

How every major platform pays creators

Every major social media platform has its own creator revenue program, and the details and requirements of those programs vary greatly. Though most require a certain amount of followers and activity levels to be eligible and remain so. Some platforms’ partnership programs are invitation only, while others let you apply once you meet the requirements. Platforms like TikTok and Instagram offer sever

各大主流社交媒体平台都设有自己的创作者收入计划,这些计划的细节和要求差异巨大。尽管大多数计划都要求创作者达到一定的粉丝数量和活跃度才能获得并保持参与资格。一些平台的合作计划采取邀请制,而另一些则允许创作者在满足条件后自行申请。像TikTok和Instagram这样的平台提供多种