Nieman Lab·2026-03-02

New York Times runs in-house ad asking listeners to “support any news organization dedicated to original reporting”

The New York Times publisher A.G. Sulzberger has voiced a new ad encouraging listeners to support any news organization dedicated to original reporting — even if it s not the Times. It s Sulzberger s first-ever advertisement, the Times confirmed, and it ran for the first time on Monday. A New York Times spokesperson said the publisher wanted to call attention to the shrinking of the news industry.

《纽约时报》发行人A.G. 萨尔兹伯格为一则新广告配音,鼓励听众支持任何致力于原创报道的新闻机构——即使那不是《纽约时报》。《纽约时报》证实,这是萨尔兹伯格首次亲自配音的广告,并于周一首次播出。一位《纽约时报》发言人表示,发行人希望借此呼吁人们关注新闻业的萎缩。

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