Digiday·2026-04-07
YouTube, CBS Sports and The Walt Disney Company are among the 2026 Digiday Video and TV Award Winners
This year’s winners highlight how brands are reshaping video and TV through storytelling, collaboration and technology. Campaigns leaned into emotional narratives and creator partnerships to build deeper audience connections, while advances in ad tech and other emerging tools enabled more seamless integration with content. Across platforms, social video played a central role in driving engagement
今年的获奖者彰显了品牌如何通过讲述故事、开展合作和运用技术重塑视频和电视。营销活动侧重于情感叙事和创作者合作，以建立更深层次的受众联系；同时，广告技术和其他新兴工具的进步实现了与内容的更无缝整合。在各个平台上，社交视频在推动互动方面发挥了核心作用。