Adweek·2026-09-02
Publicis Lands PepsiCo’s Global Media Business, Withdraws From Coke Pitch
As the CPG unifies its media account under Publicis Groupe, a source told ADWEEK it will withdraw from Coca-Cola’s global media pitch
随着这家快消品公司将其媒介业务整合交由阳狮集团负责，一位消息人士告诉ADWEEK，阳狮将退出可口可乐的全球媒介比稿。