Digiday·2026-04-06

CNN builds in-house agent infrastructure as it prepares for AI-driven media trading

CNN is developing an agentic infrastructure as part of a broader roadmap that will see it begin transacting media by the first quarter of 2027. The news media company, owned by Warner Bros. Discovery, expects to have finished scoping agentic protocols by the end of Q2, according to Faisal Karmali, CNN International Commercial’s vp of digital business operations. In Q3, it plans to test one or two

CNN正在开发一种代理基础设施,作为其更广泛路线图的一部分,该路线图将使其在2027年第一季度开始进行媒体交易。据CNN国际商务数字业务运营副总裁费萨尔·卡尔马利(Faisal Karmali)称,这家由华纳兄弟探索公司(Warner Bros. Discovery)旗下的新闻媒体公司预计将在第二季度末完成代理协议的范围界定。在第三季度,它计划测试一到两个