Adweek·2026-08-12
Why The Arena Group Has, Implausibly, Rebranded Into an AI CompanyThe media company, now known as Paradium.AI, is pivoting toward a contributor model, amplified by AI, in response to declining traffic and revenues.
Adweek·2026-08-12
Watch Gronk Go Off Script in New Campaign for DNA VibeRob Gronkowski didn't need a script to talk up his DNA Vibe partnership.
Adweek·2026-08-12
How Burger King Drank Wendy’s Milk ShakeBurger King ignored positioning, product, place, and price, all while promotion did the work. And then, Burger King stepped back, got it together, and kept it there.
Adweek·2026-08-12
For Advertisers, Hydration Breaks Were the Star of the World CupThe World Cup scored massive viewership, making hydration breaks some of the most valuable and effective inventory, according to experts.
Digiday·2026-08-12
Lifestyle brand Stanley 1913 adapts its marketing for the AI search eraAdapting to AI search is a muscle memory problem, not a hacking problem — at least that s how Stanley 1913 sees it. The brand could chase quick wins the way some competitors have, gaming its way into AI recommendations. Instead, it s playing the long game, treating this less as a sprint than a marathon it needs to actually train for. That means rethinking not just what Stanley 1913 says about its
Digiday·2026-08-12
Walmart finally lets advertisers exclude certain search termsThis story was first published by Digiday sibling Modern Retail . Walmart’s advertising platform is giving brands more control on where they show up in searches, marking a significant change in how their ad budgets are spent. In late July, Walmart Connect said it would give advertisers the ability to exclude specific search terms for sponsored-products campaigns through “negative keywords.” This w
Digiday·2026-08-12
Future of TV Briefing: In TV ad market’s swing to streaming, cheap inventory is in demandThis week’s Future of TV Briefing looks at how TV and streaming companies’ advertising businesses fared in the second quarter of 2026. Quarterly report Streaming’s upfront haul, Fox’s and Paramount’s NFL deals and more Quarterly report Time to check in on the ad market’s swing from traditional TV to streaming. Based on TV and streaming companies’ latest quarterly earnings report, the gap continues
Digiday·2026-08-12
Build or buy: Inside indie agency Mod Op’s AI infrastructureMod Op says it dodged a $3 million AI bill. Sort of. The independent marketing agency estimates it avoided roughly $3 million in potential licensing costs by building its own AI infrastructure rather than licensing off-the-shelf tools. At least that’s what Tessa Burg, chief technology officer at Mod Op, estimates the agency could have racked up by giving its 500-plus employees access to Microsoft
The Atlanta Journal-Constitution·2026-08-11T01:01:41Z
Trump media company announces a massive loss and new turnaround effortThe president’s media company posted a massive loss in the latest quarter and plans to ditch new business lines and refocus as a forum for users to post their views. The company behind the Truth Social platform said Monday that it lost $238 million in the three months through June as it branched into businesses unrelated to media, including crypto. That was more than 10 times the loss from a year earlier. The new chief executive, Kevin McGurn, said a yearlong effort to expand by branching into several new industries including online betting and crypto would now be largely abandoned as he refocuses the business on its social media mission.
Pittsburgh Tribune-Review·2026-08-10T18:51:31Z
Trump media company announces a massive loss and new turnaround effortNEW YORK — The president’s media company posted a massive loss in the second quarter and announced plans to ditch new business lines and refocus as a forum for users to post their views. Trump Media & Technology, the company behind the Truth Social platform, said Monday that it lost
GlobeNewswire·2026-07-31T21:01:02Z
Pure Flix Familia To Sponsor Second Annual ChicanoThe soon-to-launch streaming platform from Great America Media will exhibit throughout the festival and sponsor first Pure Flix Familia Community Impact...
CNET·2026-07-30T19:11:29Z
Winamp Plans Comeback With New Deezer PartnershipThe new player will be a unified platform for all your local and streaming media.
The Verge·2026-07-21T15:31:50Z
Deezer says AI music now makes up half of all daily song uploads.The music streaming platform receives almost 90,000 AI-generated tracks each day, a jump from the 75,000 it last reported in April. Using its AI music detection tool, Deezer now says it will take down AI tracks “used to generate fraudulent streams,” in addition to those that haven’t been streamed in six months or more.
[Link: AI Music Tops 50% of Daily Uploads on Deezer | https://newsroom-deezer.com/2026/07/ai-music-exceeds-50-percent-daily-uploads-deezer/ | Deezer Newsroom]
The Atlanta Journal-Constitution·2026-07-17T21:43:06Z
Paying for early access to Trump's Truth Social could raise big money - and major ethical issuesIn yet another unprecedented move by America's first billionaire president, Donald Trump may soon be profiting from a new line of business tied to his office: charging access for a first peek at certain posts on his Truth Social platform. His struggling media company plans to sell Wall Street traders the chance to see posts from “highest-ranking” accounts — including possibly his own — milliseconds before others. That could mean big money for them, and Trump. His posts are often important enough to rattle financial markets. Until this moment, presidential policy announcements were considered sort of public property that should be free and available to all at the same time. The White House and Trump's companies all had no comment.
The Dallas Morning News·2026-07-15T17:40:54Z
What is BZZR? Everything you need to know about new streaming platformEffective immediately, the Rangers will air games through the brand new social media platform.
