Adweek·2026-03-15
A Surprising New King Reigns in Burger King’s Oscars AdThe chain is rolling out major changes after its U.S. boss shared his real phone number and invited suggestions from the public.
The Guardian·2026-03-15
Nigeria’s online content creator market has boomed. Can the skit-makers and streamers make it pay?On a humid afternoon in Lagos, a shoot for a comedy skit is under way on a set that looks more like a small film production. Dozens of people mill about: lighting assistants, a sound engineer, a makeup artist and even a content creator recording unscripted behind-the-scenes footage. At the centre is Broda Shaggi, born Samuel Animashaun Perry, who is issuing instructions, rehearsing lines and performing caricatures. Behind the punchlines and viral memes lies a lot of hard work, according to Olufemi Oguntamu, the chief executive of Penzaarville Africa, a Lagos-based media agency that manages Broda Shaggi. “He shoots like he’s doing a movie,” Oguntamu said. “He gets buses to take the crew around. They use drones. They use big cameras. It’s serious business now … people don’t understand how di
The Guardian·2026-03-15
‘No one saw this coming’: will the surprise Telegraph winner change the paper’s direction?The day after Lord Rothermere was gazumped in his pursuit of the Telegraph by Axel Springer’s £575m knockout offer, the Daily Mail owner was pictured beaming at Rupert Murdoch’s 95th birthday party in New York. As guests at the star-studded black tie celebration at The Grill in Manhattan listened to Hollywood actor Hugh Jackman sing numbers such as Fly Me to the Moon, the 58-year-old media mogul may have been wondering how his almost three-decade dream to unite the titles within one right-leaning stable had fallen at the final hurdle. Rothermere, who took over running the Daily Mail and General Trust (DMGT) group in 1998 at the age of 30 after the death of his father, first looked at acquiring the Telegraph in 2004, when the Barclay family prevailed with a then eye-watering £665m takeover.
Adweek·2026-03-15
EXCLUSIVE: Disney Cruise Line Ad Delivers a Powerfully Quiet Moment During OscarsThe ad debuted during the 98th Academy Awards, showcasing a heartwarming father and son story.
Digiday·2026-03-13
Sephora announces partnership with F1 AcademyThis story was first published by Digiday sibling Glossy . Sephora is gearing up for another sports partnership. On Wednesday, the LVMH-owned beauty giant announced a multi-year partnership with F1 Academy, the women’s racing championship founded by Formula One Group. As the official beauty retail partner of the series, the beauty giant will appear on a dedicated Sephora-branded car driven by teen
Digiday·2026-03-13
Middle East conflict casts shadow of global ad outlookThe ad spending numbers for 2026 looked good until the war in the Middle East made them provisional. Not because they were optimistic or vacuous about ad spending this year but because they were built on assumptions about a world that existed two weeks ago – one where the biggest variables were tariffs, AI and the schedule of marquee sporting events. Madison and Wall’s latest update has made that
Digiday·2026-03-13
In graphic detail: Middle-tier creators are fueling the next phase of the creator economyAs top creators turn into celebrities commanding six-figure brand deals, a growing middle tier of creators is building sustainable businesses. These creators — often niche experts, educators, or hobbyists turned entrepreneurs — are monetizing audiences through a mix of newsletters, courses, digital products and smaller sponsorships. They represent the “everyday” creator, earning revenue through ch
Adweek·2026-03-13
OpenAI is Testing An Ads Manager, As Its New Ads Business Fights Growing PainsOpenAI's ChatGPT ads program has begun testing an Ads Manager with a small group of partners and is gathering feedback.
Adweek·2026-03-13
EXCLUSIVE: Dow Jones Bolsters Brand Team By Hiring Former Droga5 Chief Andrew EssexAndrew Essex, the founding CEO of Droga5, is joining the company alongside Fortune veteran Delwyn Gray.
Digiday·2026-03-13
Customer reviews become a key battleground as AI revolutionizes product discoveryThe story was first published by Digiday sibling Modern Retail . Brands are chasing after a traditional, but powerful tool in the age of AI-powered search engines: customer reviews. Platforms like ChatGPT and Perplexity are reshaping how customers discover products online — and data shows they’re making recommendations based on everything from key search terms to user feedback. Continue reading th
Nieman Lab·2026-03-12
Journalist Julia Angwin files class action lawsuit over Grammarly’s AI “sloppelgangers”Grammarly will face a class action lawsuit over its Expert Review feature that dispensed writing advice using the names of prominent journalists, academics, and authors, Wired reported on Wednesday. Technology journalist Julia Angwin is the only named plaintiff on the original filing. Angwin s lawyer, Peter Romer-Friedman , said on Thursday morning that he s since heard from 40 to 50 people who ob
Nieman Lab·2026-03-12
When left-leaning journalists produce right-leaning storiesKananovich sought to examine “the extent to which [newspapers] communicate the value of local journalism as a crucial democratic and civic institution.” She analyzed their appeals to readers through two lenses: journalism studies (specifically the concept of metajournalistic discourse, or how journalists talk about what they do) and marketing (drawing on Cialdini’s six principles of persuasion). T
Reuters·2026-03-11T07:06:55Z
Canal+ taps Google's AI for video production, content recommendationFrench media group Canal+ on Wednesday said it had struck a multi-year partnership with Alphabet's Google Cloud to deploy generative artificial intelligence across its production operations and streaming platform.
Nieman Lab·2026-03-11
A new report looks at 559 funding proposals to determine local journalism’s biggest problemsJournalism-funding-world spicy isn t the same as, uh, regular-world spicy. But for the journalism-funding world, ProPublica founder Dick Tofel s recent interview with Elizabeth Hansen Shapiro about her new report, Rebuilding local journalism at scale: A field-level analysis of infrastructure needs, contained some . (Too many journalism nonprofits! Too many intermediaries! Nonprofit bloat! Funders
Nieman Lab·2026-03-11
With Newpress, Iz and Johnny Harris incubate video journalism for the creator eraIn 2020, after five years at Vox, journalist Johnny Harris left to start his own YouTube channel . Today, the channel he built with his wife Iz , featuring videos that help you better understand the world, has more than 7.5 million subscribers. Now the Harrises are using what they ve learned to build a business that helps other creator-journalists. Last month, they announced the public launch of N
Mechanicsburg Patriot News·2026-03-09T19:04:48Z
Will HBO Max shut down? Merger raises questions about streaming futureA prominent media analyst believes the streaming platform will essentially be shut down after Warner Bros. Discovery merges with Paramount, though HBO content may continue.
Adweek·2026-03-04
Netflix Taps Amazon’s Shopping Data to Sharpen Ad TargetingThe move pairs Amazon’s shopping signals with Netflix’s new Conversion API as the streamer courts performance budgets.
Nieman Lab·2026-03-04
AI-powered search is fueling a wave of Epstein Files transparency projectsThe Epstein Files Transparency Act (EFTA) requires that the millions of documents collected by the Department of Justice (DOJ) about Jeffrey Epstein be shared with the public in a searchable and downloadable format. In practice, though, the searchability of the DOJ releases has been crude at best. Keywords may turn up individual links to PDFs, but users have reported major search malfunctions and
Digiday·2026-03-04
Why one brand reimbursed $10,000 to customers who paid its ‘Trump Tariff Surcharge’ last yearThis story was originally published on sister site, Modern Retail. Dame is refunding customers who paid its “Trump Tariff Surcharge” last year, becoming one of the first brands to proactively return money tied to President Donald Trump’s now-invalidated tariffs. The sexual wellness company began adding a visible $5 line-item fee at checkout in 2025 as the Trump administration’s trade war pushed up
Digiday·2026-03-04
‘The conversation has shifted’: The CFO moved upstream. Now agencies have to as wellCFOs are demanding more from marketing — and not in the usual way. The familiar playbook of squeezing costs and investing in performance spend is still in motion, driven by an uncertain economy and an unpredictable geopolitical backdrop. But CFOs now are asking harder questions driven by a better grasp of how marketing actually works, and a sharper instinct for where it doesn t. For example, Vayne
Digiday·2026-03-04
How creator talent agencies are evolving into multi-platform operatorsThe legacy agency model, long overdue for a reckoning, is finally being rebuilt from the ground up — with creators at the center. The old agency model — brokering deals, manually sourcing talent and running slow, service-heavy operations that treated creators like traditional talent — came of age in a fragmented market. But that model is giving way to something faster, more scalable, and built aro
Adweek·2026-03-04
A+E Turns Brands Into Lifetime Movies as It Looks to Compete in Upfront PitchA+E Global Media announces new content and brand creative studio.
Digiday·2026-03-04
Future of TV Briefing: How Paramount’s and Warner Bros. Discovery’s ad tech stacks stack upThis week’s Future of TV Briefing breaks down Paramount’s and Warner Bros. Discovery’s ad tech stacks now that the companies seem set (finally) to combine. Streaming stacks Netflix’s exit, WBD’s town hall, CNN’s future and more Streaming stacks Paramount plans to combine its and Warner Bros. Discovery’s streaming services after Paramount+’s owner completes its acquisition of HBO Max’s parent. But
Adweek·2026-03-04
Ad Agencies Are Embracing ‘Vibe Coding’ to Build GEO Products for ClientsFrom two-hour builds to full SaaS platforms, agencies are using Anthropic's Claude to create custom tools that track how brands show up in AI-generated answers.
Adweek·2026-03-04
Havas Bets on AI Veteran Sharona Sankar-King to Lead Proprietary Tech PushHavas Media Network North America has hired data and AI veteran Sharona Sankar-King as chief data and product officer to lead its Converged.AI platform.
Nieman Lab·2026-03-03
Newsonomics: Will national news shrink even faster than local news did?Anderson Cooper may be running out of lily pads. Just two weeks ago, he announced his decision to leave CBS’s 60 Minutes, after almost 20 years of multitasking. Over time, he arrived at the pinnacle of the TV news profession as a CNN anchor, growing his gravitas as a cascade of crises consumed our world while contributing to the most storied newsmagazine of the entire TV era. He’d seen enough of t
Nieman Lab·2026-03-03
X will demonetize users who post AI-generated videos of war (but not other kinds of disinformation)On Tuesday Nikita Bier , head of product at X, announced that users who post AI-generated videos of an armed conflict without disclosing they were AI-generated will suspended from the site s revenue-sharing program for 90 days, with repeated offenses leading to a permanent suspension from the program: Today we are revising our Creator Revenue Sharing policies to maintain authenticity of content on
M Live Michigan·2026-03-02T17:27:10Z
Major streaming platform may be going away after $110 billion dealThe merger, which is expected to close in the third quarter of 2026, will create a media empire.
Nieman Lab·2026-03-02
New York Times runs in-house ad asking listeners to “support any news organization dedicated to original reporting”The New York Times publisher A.G. Sulzberger has voiced a new ad encouraging listeners to support any news organization dedicated to original reporting — even if it s not the Times. It s Sulzberger s first-ever advertisement, the Times confirmed, and it ran for the first time on Monday. A New York Times spokesperson said the publisher wanted to call attention to the shrinking of the news industry.
Augusta Chronicle·2026-02-24T17:29:30Z
Atlanta Braves announce their own streaming platform for 2026 seasonThe Atlanta Braves ended their broadcast agreement earlier this year, and have now announced their own media platform for the start of the 2026 season
